This is a bit of an old story now.
It was supposed to be called “Cologne S”…
True or not, I don’t know, but once heard that the designer and the perfumer were overjoyed about the concept of the scent – Shower After Sex. Unfortunately the real shower-after-sex effect can only be experienced from the juice straight out of the lab, not the one from the factory. During the mature(oil)-macerate(solution)-chill-filter process the elusive “molecule S” seems to fade away. By the time the product reaches the store shelf the shock value is hardly there… at least for most people’s noses.
“S” was supposed to imply semen, shower, and soap. Cologne S… this great name also has evaporated during the maceration process.